SAP Concur App Center: Go to Market

Let us help you prepare for your
SAP Concur App Center launch.

Overview

Now that you’re a SAP Concur App Center partner, it’s time to prepare for your launch!

This page will provide you with the resources needed for your initial launch as well as ongoing reference.

*If you’re not yet a SAP Concur App Center partner please contact our Business Development team to discuss an agreement.


App Center Partner Guidebook | Read an overview of the App Center processes and best practices for working with SAP Concur.

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App Certification

As you scope and fine tune your app, you should also be preparing for your app certification and scheduling a demo with the SAP Concur Partner Enablement team to showcase your app. Below are key resource documents to help you through this process.

User Connections Release Schedule | Review to understand additional requirements within the User Connections category. Please plan accordingly based on key target dates and deadlines.

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Marketing Your App

As you prepare to launch your app, please review the SAP Concur App Center Partner Marketing Toolkit which will help you complete your SAP Concur App Center Listing Form for submission. SAP Concur App Center guidelines along with best practices and templates are included; please also reference for future marketing activities or listing updates.


SAP Concur App Center Partner Marketing Toolkit | Included in the toolkit are guidelines for: product naming, SAP Concur logo/brand use, SAP Concur App Center badge use, PR, social media, search and more. Please reference carefully as you prepare your SAP Concur App Center Listing Form.

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SAP Concur App Center Listing Form | Your listing will serve as the primary location where companies and users will learn more about your app, leading to inquiries or end user connections. Please reference the SAP Concur App Center Marketing Toolkit as you complete the form and submit for review to include your app in the SAP Concur App Center.

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SAP Concur Slide Template | Use this template to create a slide that SAP Concur sales and distribution employees can use when speaking with customers about your partner integration and the challenges it solves.

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SAP Concur App Center User Experience Guidelines | When users connect to your app, the connection should be seamless and easy. Please reference the SAP Concur App Center User Experience Guidelines as you build out the connection experience when connecting from the SAP Concur App Center.

For Enterprise Apps

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For User Connections

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Deploying Your App for Customers

Apps within our Enterprise Apps category will require planning around prospecting, inquiry management, deal submissions and app deployments. Below are key resource documents to assist you in these areas.

SAP Concur App Center FAQs | Access to view common questions and answers to assist in SAP Concur App Center discussions with prospects/clients.

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SAP Concur App Center Lead Submission Process | Review to become familiarized with our lead submission process as well as how to accept/reject leads.

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Deal & Deployment Notification Form | Understand the required notification form for all new deals to ensure proper tracking and deployment.

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SAP Concur App Center Letter of Authorization | Familiarize yourself with the required document for all client deals and deployments.

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SAP Concur App Center Letter of Authorization – Customer FAQ | Answers to frequently-asked questions regarding our Letter of Authorization.

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Enabling and Disabling ‘Enterprise Application’ Solutions from the Concur App Center | Share this guide with clients for quick app deployments.

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Security Guide Template | Create a helpful client-facing guide for your prospective customers to understand what data your application accesses/shares and how that data is stored and protected.

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Join us for our monthly office hours

Marketing Office Hours Meeting

Learn best practices for marketing your app and ask the SAP Concur App Center Marketing Team any questions.

Office hours take place the first Tuesday of each month - 8:30-9:00 AM PST

Join the Teams Meeting

Meeting information |
Room ID: 630 944 8684
Meeting Password: 8M5YvT

Contact us via email

App Center Partner Orientation Meeting

The App Center Partner Orientation meeting is held second and fourth Wednesday of the month at 9:00 am Pacific. The purpose of this meeting is to review all the business aspects of going live in the App Center. We will discuss signing clients, notification forms, invoicing and support, plus many other topics. Your alliance, marketing, technical, and operations contacts for the partnership should attend. For Enterprise Application partners, attendance is required before your app can go live in the App Center.

Join the Teams Meeting

Contact us via email